68 Basic, Easy-to-read Chapters on Cosmetics, Hair, and Skin with Full Page Illustrations!
Unlike the heavy, in-depth academically oriented science found in most formulation, chemistry or skin care books currently on the market, Cosmetics Made Absolutely Simple is visually stimulating with its many illustrations, a lighter read, yet a comprehensive guide on skin, cosmetics, and hair with a less-is-more mentality. Less-is-more science. Now that’s a find. Now that’s a keeper!
Written by Dr. Hiroshi Fukui, a scientist and leader in the cosmetic industry, Cosmetics Made Absolutely Simple has been translated from its original Japanese into English. This book is a quick-paced, well-illustrated, basic science book covering a multitude of areas having to do with skin, hair, and cosmetics. With just the right amount of science and terms on skin physiology, the skin barrier, hair physiology, formulating, functionality of cosmetics and more, this book educates both the consumer and professional alike. Six sections covers: what cosmetics are; protecting the skin and body from the environment; different types of cosmetics and the science behind them; cosmetic stability and safety, and the future of cosmetics. Chapters include information and definitions of surfactants, polymers, emulsions, dispersion systems, photo aging / natural aging, different types of wrinkles, hair growth cycle, nail growth, fragrance, color, and a bevy of related cosmetic science for a total of 68, one-page chapters, each with full page illustrations, diagrams and/or tables!
Cosmetics Made Absolutely Simple is recommended for the consumer who wants to know more about what’s in their make-up and learn just enough science to understand the function and structure of skin and hair. This book is also recommended for professionals in the skin care industry such as estheticians and cosmetologists; for instructor and students interested in cosmetic science; for those contemplating a career in the beauty industry or those who formulate, manufacture, market, sell or package personal care products. Cosmetics Made Absolutely Simple is an ideal textbook and an excellent starter book before delving into other, more in-depth Alluredbooks such as Beginning Cosmetic Chemistry, Third Edition or Physiology of the Skin, Third Edition, all of which can be found on www.Alluredbooks.com
"Cosmetics Made Absolutely Simple contains excellent information that is valuable to skin care enthusiasts of all levels, from consumers to hobby cosmetic makers to industry professionals. This book is laid out in a manner that makes the information easy to access and understand transforming complex, intense science into straightforward, basic language the average person can grasp. The illustrations and artistic flow combined with the scientific facts are a wonderful combination that sets this book apart from some of the more dry textbooks containing similar subject matter. The more I read this book in depth, the more I love it!"
— Christine Ziegler, Founder and Owner of A Little Ol'Factory
"This book is packed with information from the history of cosmetics to a short discussion of water to color theory and cosmetics safety. Each subject is covered in two pages with a discussion section, a short summary, and pertinent graphics and charts to further explain the subject. While it does not contain formulas or how-to, it is a great discussion of all the principles of cosmetics. It's a great book to keep on hand and dip into when you wonder about all the various aspects of cosmetic science and theory."
— Elise Pearlstine, Tambela LLC
"I enjoyed reading this little information-packed book! It provides a simple scientific approach to quite a broad and varied list of topics. This book could be of interest to anyone from a developing spa professional, to a consumer looking to better understand the principals, mechanics and applications of many of the current cosmetic products and procedures available today. The numerous charts, tables and infographics provided are a great way to help the reader best understand the concept of the materials provided. A great read!"
— Leslie Lyon, President of Spas2b Inc.
"The term "pictures are better than words" certainly applies to this great little book! It's packed with easy to understand diagrams and explanations on everything from how a pimple is formed to how a UV absorber works. A reader will have plenty of "I finally understand it" moments."
— Linda Walker
President and Owner of Covalence Laboratories
Author of The Skin Care Ingredient Handbook
"We received a new book from Allured called Cosmetics Made Absolutely Simple. It’s a basic introduction to the field of cosmetics and is a translation from a Japanese version which was published in 2009. Overall, the information in the book is excellent. The book represents a significant departure from other Allured books in that it is cartoon illustrated and has color throughout. Definitely not the type of book one would expect.
Cosmetics Made Absolutely Simple is presented in six sections including sections on the cosmetic industry, the biology of skin and hair, cosmetic technology, cosmetic chemistry and the future of the industry. Each section is broken up into chapters but really they are too short to be considered as such. The format of each “chapter” is two pages. One page has a description of the topic while the other page has an illustration that further describes the text. For an introductory work on the subject, it is an interesting and effective way to present the information.
The first section covers the cosmetic industry. It includes a definition of cosmetics worldwide, a brief history, and some good, up-to-date worldwide cosmetic market data.
The second section goes into surprising detail about skin and skin biology. From the cartoony illustrations you wouldn’t expect the type of details that you get, but each chapter in this section is packed interesting factoids. While the bulk of the chapter is about skin, it also covers hair, nails, and the perception of color.
In the third section, the chemistry of cosmetics is reviewed. The author covers all the basic technologies such as surfactants, polymers, and fragrance, but also includes more detailed discussions on foam and water. The choices of what to include and exclude are somewhat unclear but the information provided is interesting.
The fourth section focuses on the way that specific cosmetic formulations work. It covers skin moisturization, hair conditioning, color cosmetics, nail products, and more. The topics are covered in a very high-level way, and no specific formulations are given. However, after reading this section the beginner will have a good overview of how most cosmetics work.
The fifth section deals more with product development, describing topics such as product stability, testing, and safety.
In the final section is more focused on current technologies."
Who is this book for? The book is definitely an introduction to the industry and is a very high-level review of it. However, a lot of detail can be found on many of the topics, and I learned a number of things that I didn’t explicitly know. For the veteran formulator, this book provides a great review, a filling-in of details you might not know, and is a great reference. It is most useful if you ever need to describe complicated cosmetic science topics to a non-scientific audience. I know I’ll adapt some of the treatments of topics in future presentations.
For the beginner it is a great overview, but this book only provides a start. It is detailed but it leaves a lot out. Perhaps the most appropriate audience for this book are the people in your marketing group or other non-formulators who are interested in how cosmetics work. It is a valuable book to have on the shelves of any cosmetic company. And at the low price of under $30 US, it’s well worth the purchase.
Overall Impressions: While you wouldn’t know it from the cartoonish design of the Cosmetics Made Absolutely Simple, the information found inside is surprisingly comprehensive. If you are looking for a quick overview of the industry that has lots of illustrations and is relatively easy to read, this book is worth getting."
— Perry Romanowski, President of Element 44, Inc.
"Cosmetics Made Absolutely Simple is helpful and comprehensive. Given the amount of information it contains, I'd call it "Cosmetics 101." Whether a beginner or an experienced cosmetics manufacturer, the charts, flowcharts, diagrams, and expansive list of topics covered provide you with the answers to most any cosmetics question, right at your fingertips. The playful illustrations assist the reader in understanding the subject, from Cosmetic Ingredients to Elements of Primary Microbial Contamination. I was initially surprised to find there are no formulas or "recipes" in the book, but after reading it, I welcomed that it would provide me with a firm foundation of data and information needed to allow me to begin making formulas of my own."
— Anya McCoy
Perfumer, Anya's Garden
Founder, Natural Perfumery Institute
"Cosmetics Made Absolutely Simple is a truly simple book to read and understand. From skin structure to skin care products the reader can easily follow what the author has written. First-year university science students and business college students with an interest in studying chemistry, nursing, or cosmetology will benefit from the information stated here. Not only is this a great book for beginners, it is also a wonderful read for those wanting a refresher."
— Cathi Galvin RN, CNML, IAC